Design
Leadership | Practice | Perspective
Leadership
I design the conditions that help teams do their best work.
15+
years leading design teams across finance, media, and enterprise domains
20+
designers led and mentored across multiple organizations
Millions
of users reached through design of flagship consumer, internal, and B2B products
How I Show Up
Coach
Set direction. Nurture talent. Raise the bar.
Player-Coach
Step in to create clarity. Step back for it to scale.
Design Partner
Translate design into shared outcomes across the organization.
Where I've Led
Fjord
Led and scaled teams in a fast-moving agency environment, balancing craft, speed, and trust.
Intuit
Provided direction and delivery within a large product organization through delegation and clarity.
Silicon Valley Bank
Built and scaled a design team while establishing practices that supported alignment and growth.
Fjord
Led and scaled teams in a fast-moving agency environment, balancing craft, speed, and trust.
Intuit
Provided direction and delivery within a large product organization through delegation and clarity.
Silicon Valley Bank
Built and scaled a design team while establishing practices that supported alignment and growth.
What I Believe
Growing and scaling teams
When hiring, I focus on attributes that are hard to teach. Empathy, curiosity, presence, diligence, and strong interpersonal instincts matter more over time than any single hard skill. Craft and experience are important, but lasting impact comes from qualities that cannot be taught in a short course.
Quality and craft
Every team and context is different. Just as users have different needs, teams require approaches to quality that fit their environment. There is no single process that works everywhere. Quality can be maintained through many practices, from critique and one on one feedback to lightweight peer review.
Process, tools, and AI
Design work is changing quickly. New tools reduce manual effort and create space for creativity, judgment, and outcomes. The values we design for stay the same, but the way we work continues to evolve.
Practice
Selected work: From early vision to shipped systems.
Perspective
Curiosity at the intersection of AI, ethics, wearables, and alternative gaming interfaces.
Ultra Simple Weather Vibes
Scrub to get the weather vibes for the day. Fully prompt-based design, dev, and launch.
Immersive T-Commerce
Concept designed and prototyped directly in code using AI-assisted workflows.
Ledgerndary
Fantasy-themed blockchain wallet viewer for BTC, ETH, and Abstract. Designed, developed, and launched by prompt.
Articles & Interviews
On design ethics, emerging technology, and gaming interfaces.
I'm most interested in conversations with teams where design helps shape direction as well as execution. I'm especially drawn to organizations that see AI as an accelerant, not a competitor, and are open to evolving how product design and delivery work. If this resonates, please get in touch.
